Having a professional website is the most critical part of your business’s existence. It is undoubtedly the only thing to fight for your brand on the battlefield. It needs to be creative, innovative, and effective enough to beat your competitors. Our team of professional web developers at UptownWebsitesWorks provides web design and development services that make the pixels with purpose and get your message across to the world.
Our goal is to provide beautiful custom websites that give your clients the information they are looking for. We make sure to stay abreast of the latest technologies, strategies, and tactics to create actionable results and return on your design investment. From simple and easy to comprehend informative websites to data-rich eCommerce stores, UptownWebsiteWorks has all the creative and technical chops to deliver all that is required.
Our in-built technology analyzes your website’s design and content instantly, compares it to hundreds and thousands of similar websites, rates its ability to convert, and then provides you with step-by-step guidance to optimize your website as you get it deployed.
Because it is the entity through which you articulate! Brand will add value to your identity, today and in the future. It is the true representation of who you are as a business, what you offer the world. and how you wish the world to perceive it.
Aesthetic web designs instantly click inside customers` minds, and gives the “push” to choose you as their only source of service
A strong and a robust web design keeps customers coming back to you and turn them into your followers.
Innovative branding with exceptional customer service can increase your credibility within the industry and outside.
Creating a website that is appropriate enough to work on every device and screen size, whether the device is small or large, desktop or mobile. It is focused around providing a gratifying and intuitive experience for everyone.
Your website has to be user friendly and should have some essential characters learnability, efficiency and memorability. It should be easily workable and accessible to others. Understanding these facts and applying the concepts will significantly improve your website.
Many businesses are taking web design back to the basics with minimalistic designs and layouts. Websites are featuring fewer pages, with simpler designs and more blank space. Some websites are also implementing what’s referred to as “Flat Design”.
01. eCommerce Websites: A few clicks is all it takes! With an ecommerce online store, you can easily get your products and services sold out without physically being there. Thus, saving a lot of your time, energy, and money. 02. Business Websites: This is the most significant element of a bigger marketing plan, providing existence to your small/big business. This is the place you attempt your marketing actions and drive traffic! 03. Blog: All your passions, thoughts, and message behind your brand can be shared here. It’s the place to articulate and let the world know what you feel!
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Making the right decision on what colors to choose for your brand helps understand the target audience better so that you can promote your products accordingly and effectively.
Colors have different connotations attached to them depending on the type of industry, the location of your brand, and the culture it fits in. Make sure to do your research and choose colors that are hit for your business.
They say that men mostly fall for dark colors, such as Black and Blue, while women find light colors attractive such as White and Pink. Find who you are targeting so the decision becomes easier.
Professionals recommend to using a background color for every website, along with a base and accent color. Do your findings and ensure to keep the percentages of primary, secondary, and tertiary colors spot on!
Fonts and colors go hand in hand. Make sure to go with a font that is perfect for your industry, audience, and design.
Of course, it is! If you do not have a style guide of your own, you are most likely to be stamped out soon. No matter how big or small your industry is, following a standard and making it your trademark will not only set you apart from the rest but also increase your ROI in no time.
What message are you giving to your customers? Make sure to find that out so that every service and product you offer reflects that message.
Your guide should also include the logo design you choose for your business and guidelines on where and how it can be used for different platforms.
Be careful about the fonts and sizes, and choose them according to the brand’s standard. Not every font is suitable for every brand out there!
Be specific about the tone and voice of your brand. Who is speaking? What exactly is your company’s voice? Add information about the voice, so it helps customers understand you better.
Do not forget to present a clear idea of what kinds of images represent your company so that it is easy to select pictures for creative materials for your brand.